Source: PR NewsWire
- Casual Dining Favorite Cranks Up the Flavor with Six Sizzling New Limited-Time Offerings Launching April 15
- Guests Can Craft Their Ultimate Sweet + Spicy Flavor Journey with Two Bold New Profiles: Peach and Mango
WINSTON-SALEM, N.C., April 15, 2025 /PRNewswire/ — Just in time to turn up the springtime heat, East Coast Wings + Grill (ECW+G), a full service, family dining franchise that is the ultimate casual dining spot for wing lovers, is bringing a bold new twist to fan favorites with its Sweet Heat Wave limited-time menu. Known for delivering flavor-packed meals, the beloved casual dining brand is rolling out a tropical-inspired lineup guaranteed to spice up the season.
Available starting April 15, at participating locations, the new menu features six crave worthy creations starring the mouthwatering duo of peach and mango: two fruity powerhouses that balance smoky sweetness with a satisfying kick. From sauced-up wings to tacos and cocktails, each dish is designed to take guests on a customized flavor adventure that’s as vibrant as the spring weather.
With over 50 wing flavors and seven heat levels already on the menu, ECW+G continues to raise the bar by introducing seasonal offerings that surprise and delight loyal fans while attracting new guests hungry for innovation. The Sweet Heat Wave is no exception – offering a fresh burst of flavor that’s equal parts sweet, spicy, and seriously addictive.
Mango Menu Items:
- Hot Honey Mango Bango: Indulge in wings covered in the sweet flavors of honey, mango, garlic and chili thai that are mixed with a hint of habanero peppers and bang bang sauce.
- Sweet Heat Mango Chicken Tacos: This new dish stuffs two warm flour tortillas with grilled chicken and topped with ECW+G’s hot honey mango bango sauce, fresh pico de gallo, shredded lettuce, aged cheddar cheese, chipotle aioli, and scallions.
- Mango Margarita: ECW+G’s signature margarita gets a shake up with tequila, Finest Call citrus sour, and triple sec all shaken together to be enjoyed in a salt-rimmed glass with Monin mango syrup and garnished with a lime.
Peach Menu Items:
- Spicy Peach Maui Wowee: For those looking to add spice to their palette, try this wing sauce that combines tropical sweet and spicy peach sauce.
- Spicy Peach Shrimp Tacos: These mouthwatering tacos offer two warm flour tortillas that are piled high with grilled shrimp, ECW+G’s spicy peach maui wowee sauce, fresh pico de gallo, shredded lettuce, aged cheddar cheese, chipotle aioli, and scallions.
- Peach Breeze – For a light and breezy refreshment, enjoy this vodka-based drink mixed with Monin peach syrup and a splash of lemon juice then garnished with a lemon.
Loyalty Program
To reward its most loyal fans, ECW+G is also turning up the heat with a special offer through its Taste the Rewards loyalty program. Guests who visit four times during the Sweet Heat Wave promotion will receive 50% off an appetizer on their next visit. Those who come in eight times will unlock a $10 reward to use at their favorite ECW+G location. It’s a delicious way to celebrate loyalty – and keep the sweet heat coming all season long.
“Our guests are ready for warmer weather, and we want our offerings to reflect that change in seasons,” said Ashley Mitchell, Vice President of Marketing at East Coast Wings + Grill. “These new LTOs make the perfect complement to our menu by serving up light, fresh flavors that guests can indulge in. The ECW+G team is excited to roll these out and introduce them to our loyal and new fans alike.”
East Coast Wings + Grill prides itself in offering a complete dining experience, a variety of menu items including signature burgers, flatbreads, skillets, craft beer, and exceptional hospitality. ECW+G provides a relaxed, comfortable setting perfect for family outings, catching a game, or picking up convenient carry-out options.
For more information about East Coast Wings + Grill franchising opportunities, visit www.eastcoastwingsfranchise.com.
ABOUT EAST COAST WINGS + GRILL
East Coast Wings + Grill is a full-service, family-dining franchise that spotlights Buffalo wings. The thoughtfully-crafted menu also offers a variety of other options to satisfy every family member’s taste buds. With more than 50 nationwide locations open or in development, the franchise has secured a spot on the Entrepreneur and the Franchise Business Review’s 2024 Top Food Franchise, Most Innovative Franchise, Most Profitable Franchise, Franchise Rock Star, and Top Franchise lists. The concept has also been named to the Franchise Business Review Hall of Fame for the past decade due to outstanding franchisee support and overall franchisee satisfaction. Additionally, East Coast Wings + Grill was also ranked on Franchise Times Top Franchise list. East Coast Wings + Grill is a member of the IFA, with CEO and Founder, Sam Ballas, serving as the second vice chair of the association. For more information about East Coast Wings + Grill or its franchise opportunities, visit www.eastcoastwingsfranchise.com.